Forrester

Companies are facing a significant challenge in preparing for AI-driven workforce changes. Projections indicate substantial job displacement by 2030, yet a large majority of organizations are not adequately equipped to manage these transitions. This unpreparedness poses a risk to both operational continuity and employee welfare as automation reshapes the labor market.

A notable trend emerging is the nuanced impact of AI on employment. While some roles may be eliminated, there is also an expectation that a considerable number of affected employees will be rehired into new positions. This suggests a dynamic shift in job functions rather than a complete eradication of human labor.

The evolving landscape necessitates strategic workforce planning. Organizations must develop robust strategies not only to navigate potential layoffs but also to facilitate the reskilling and redeployment of their workforce. Addressing this requires a proactive approach to talent management and organizational design to adapt to the AI revolution.

Last updated April 5, 2026

Coverage

Forrester predicts that by 2030, artificial intelligence will replace half of current customer service jobs, as many human roles do not require the advanced intelligence capabilities of a person.
Analysis suggests that while artificial intelligence and automation are projected to eliminate a significant percentage of existing jobs by 2030, approximately 90% of companies currently lack adequate preparation for managing AI-driven workforce reductions.
A predictive report suggests that a significant portion of employees affected by AI-driven layoffs in the near future will subsequently be rehired quietly into different roles.